Brand Designer
Full Time
3+ Years
Canada
Job Description
We are in search of a highly talented and strategic Brand Designer to join our team and contribute to shaping the visual identity and brand presence of our organization. As a Brand Designer, you will play a pivotal role in translating our brand strategy into compelling and cohesive visual elements. This is an exciting opportunity for a creative thinker who is passionate about brand storytelling and has a keen eye for design.
Responsibilities
- Brand Development: Collaborate with the marketing and leadership teams to contribute to the development and evolution of the brand strategy and visual identity.
- Visual Storytelling: Create visual elements, including logos, color palettes, typography, and imagery, that effectively communicate the brand's story and values.
- Brand Guidelines: Develop and maintain comprehensive brand guidelines to ensure consistency across all brand touchpoints, both online and offline.
- Collateral Design: Design a range of branded materials, such as marketing collateral, promotional materials, and packaging, to support various marketing and communication initiatives.
- Digital Presence: Enhance the brand's digital presence through the creation of engaging visuals for websites, social media platforms, and other digital channels.
- Collaboration: Collaborate with cross-functional teams, including marketing, design, and product teams, to ensure alignment with overall brand objectives.
- Market Research: Stay informed about industry trends, competitor branding, and emerging design styles to inform and inspire brand design decisions.
Skills Required
- Education: Bachelor's degree in Graphic Design, Visual Communication, or a related field. Additional certifications in branding or design strategy are a plus.
- Experience: Minimum of 5 years of professional experience in brand design, with a strong portfolio showcasing successful brand development projects.
- Technical Skills: Proficient in design tools such as Adobe Creative Suite (Illustrator, Photoshop, InDesign) or equivalent. Strong understanding of design principles, color theory, and typography. Experience in developing and implementing brand guidelines.
- Strategic Thinking: A strategic mindset with the ability to translate brand objectives into visual elements that resonate with the target audience.
- Creative Portfolio: A diverse and compelling portfolio that demonstrates a deep understanding of brand design, storytelling, and the ability to create memorable visual identities.
- Communication Skills: Excellent communication skills to effectively present and articulate brand design concepts and decisions.
We have cool benefits support you
- Competitive Compensation: We offer a competitive salary to recognize and reward your strategic thinking and creative contributions to our brand.
- Health and Wellness: Comprehensive health and wellness benefits, including medical, dental, and vision coverage.
- Professional Development: Opportunities for ongoing professional development, including attending branding conferences, workshops, and courses to stay updated on industry trends.
- Flexible Work Arrangements: We understand the importance of work-life balance and offer flexible work arrangements to support your well-being.
- Collaborative Environment: Join a collaborative and inclusive work environment where your creative vision contributes to the success of the brand.
- Career Growth: A supportive environment that encourages career growth and provides opportunities for advancement within the organization.
- Impactful Projects: Work on impactful projects that allow you to shape the visual identity of the brand and make a lasting impression on our audience.